It’s been over a year since I published the very first Korean mobile advertising industry landscape, BUZZScape, inspired by LUMAScape. (Yes, we got featured by the CEO of LUMA Partners!) LUMAscape-like ecosystem maps now exist for Europe, Brazil, China, Japan, SE Asia and Korea, not to mention other industries. Love it! — Terence Kawaja (@tkawaja) 2014년 8월 5일 Just as smartphones are quickly changing the world, the mobile advertising industry has changed significantly in the past year. With BUZZScape 2.0, I tried to highlight major changes in the market and clarify the definition of each category. 1. Augmenting Publishers […]